So for awhile I was trying something new. I was trying to move my blog here to a zippier domain name,

Here’s the whole entire story.

First of all. The name. “Adventures Into the Well-Known.” When I would stay with my Dad as a youngster, we would take trips. I once referred to one of our ventures as an “adventure into the well-known,” and my Dad laughed. It became a running joke because it always made my Dad laugh. So when I was living in Washington, D.C. and was trying to name my blog, I ended up going back to my basic material. Adventures Into the Well-Known it would be.

It was funny to me on another level, too, in that usually when you’re trying to create a web presence, your URL is supposed to be snappy. “” is no such thing. It’s a friggin’ mouthful of buffalo balls in Internet language. This appealed to the mosh-pit mentality in me. It left me tickled because it’s so long and stupid. It was perfect.

Years later, however, I felt stymied by the long, mush-mouthed domain I had chosen. I wished I could find a more succinct domain. How could I do that and yet keep the spirit of the original identity? This combined with my on-again off-again interest in being an Internet broadcaster via platforms such as Live365 radio. Adventures Into The Well Known Radio is kind of a mouthful.

So one night when I was sitting at work and should have been working (sorry), I was pondering a new identity for what has become something I consider to be my personal brand. How can I abbreviate this?

Sometimes, ideas hit you like thunder.

A for Adventures
I for Into
T for The

AIT = 8

W for Well

K for Known


I know to you that to me this was a bolt of lightning is weird. But it was. I can have a less mealy-mouthed domain that still reflects the original idea. It was brilliant. 8WK. It’s still Adventures Into the Well Known. But different. You know. Like KFC.

Plus the new domain options.

I’ve never been a dot-com. I’m not trying to sell things. Frankly, the larger reason I keep a blog is to learn things. I keep it so I can learn about WordPress and SQL and other fun things. When I got the domain, you had the choices of dot-com, dot-org, or dot-net. Those were your choices. No soup for you.

But I like that we can now choose dot-me domains. Or even dot-blog domains. That you can specify the purpose of your site via your domain is a great advancement for the Web.

So I bought

And I wanted to try it out. I did in various ways. Mostly I had it re-direct here. Then for a while I decided to have it be the main domain in Spain with the rain.

Anyway so I wanted to try to make my main domain. I don’t think it worked.

My Mom calls it 8-week something something. For example. She doesn’t understand what I’m doing. If my own Mama doesn’t get it, then how is the average surfer going to?

Plus I have all the years of traffic. All two of you.

Screw it. I don’t know what will become of But I’m staying here.

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