Tech Tip: Buy Red

My best nerd tech tip is simple, Simon. Buy red.

I used to be a blue or black buyer. My suitcases are blue and black. My planner: Black. The first serious flashlight I ever bought: Black. Until I realized that was not a good strategy.

Red stands out in a room. If you’re looking for your Mag-Lite, you’re more bound to spot a red one more quickly. The case for my 250G Maxtor external drive? RED, baby. When it was time to shop for a new commute bag? Oh, red.

That is my best nerd tech tip ever. And it’s so simple.

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